Peugeot has unveiled the facelifted 308 and 308 SW, continuing its 90-year legacy in the C-segment hatchback and station wagon class. With a refreshed design, illuminated Peugeot logo, and advanced aerodynamics, the new models combine French elegance with cutting-edge technology.
The lineup includes fully electric, plug-in hybrid, hybrid, and diesel powertrains, catering to different driving needs. The new all-electric E-308 delivers up to 450 km WLTP range, fast-charging capability (20–80% in 32 minutes), and a V2L function for powering external devices.
Inside, the 308 introduces a refined cabin with minimalist lines, premium materials, Peugeot i-Cockpit®, ambient lighting, AGR-certified ergonomic seats, and advanced air quality systems. The 308 SW offers up to 1,487 liters of cargo space with foldable rear seats and a hands-free power tailgate, making it as practical as it is stylish.
Peugeot also emphasizes sustainability, with over 30% eco-friendly materials used in production. The models will be offered in five trims (Style, Allure, GT, GT Exclusive, Business) and will gradually enter global markets starting Fall 2025, with an 8-year/160,000 km warranty under the Peugeot Care program.
The New Peugeot 308 and 308 SW Take Driving Pleasure to the Next Level
Peugeot, a long-standing leader in the European C-hatchback and station wagon segment, has introduced the refreshed versions of its best-selling models, the 308 and 308 SW, showcasing modern design, French character, and cutting-edge technology.
The new 308 debuts as the first Peugeot to feature an illuminated brand logo, integrated into its bold new grille, trapezoidal bumper, and three-claw LED signature lights. The design enhances aerodynamics, reducing consumption while extending range in electrified versions.
New grille with integrated illuminated Peugeot logo
Slim LED lighting units with Matrix LED technology (GT & GT Exclusive)
Aerodynamically optimized bumpers and air intakes
New alloy wheels: 17-inch (Allure), 18-inch (GT & GT Exclusive), 18-inch standard for electric versions
New Lagoa Blue and Ingaro Blue body colors
Sleek dashboard with Peugeot i-Cockpit®: compact steering wheel, 3D digital display, and 10-inch touchscreen
Configurable i-Toggles for climate, navigation, and media control
High-quality materials including Alcantara® and aluminum
Ambient lighting with 8 customizable colors
AGR-certified ergonomic seats with massage and heating functions (standard on GT Exclusive)
Air Quality System (AQS) and Clean Cabin filter
Focal® Premium Hi-Fi system with 10 speakers & 690W amplifier (optional)
Apple CarPlay & Android Auto (wireless) + 4 USB-C ports
Over-the-air (OTA) software updates
E-308 (EV): 156 hp, 270 Nm torque, 450 km WLTP range, 100 kW fast-charging (20–80% in 32 mins), regenerative braking with steering paddles, V2L external power supply (up to 3.5 kW)
Plug-in Hybrid (PHEV): 195 hp combined output, 85 km EV range (WLTP), 17.2 kWh battery, e-DCS7 dual-clutch automatic
Hybrid: 145 hp, self-charging hybrid with e-DCS6, up to 50% electric driving in city conditions
Diesel: 1.5L BlueHDi, 130 hp, paired with EAT8 automatic
40/20/40 split-folding rear seats with remote release
Adjustable two-level floor (Hybrid models)
Cargo volume: 598 – 1,487 liters
Hands-free power tailgate
More than 30% recycled and renewable materials used
Hemp-based dashboard components, recycled plastics in multiple parts
Designed for reduced environmental footprint across full lifecycle
The new Peugeot 308 and 308 SW will enter global markets gradually starting in Fall 2025, produced in Mulhouse, France, and backed by an 8-year/160,000 km Peugeot Care warranty for all powertrain types.
