Chery Global User Summit to Unveil New Human-Machine Collaboration Ecosystem
Chery, China’s automotive export leader, will center its 2025 Global User Summit on the Chery Brand Exhibition (October 17–22). Highlighting AiMOGA Robotics, Chery will present human-machine collaboration as the defining element of a new intelligent ecosystem seamlessly integrating with future mobility and daily life.
Going beyond the traditional auto show format, the exhibition, themed “In Somewhere, For Somewhere, Be Someone,” will showcase selected ecosystem products for home, work, and outdoor scenarios. Crucially, it will feature AiMOGA Robotics, demonstrating Chery’s strategic evolution into a smart ecosystem technology company.
The Chinese automotive giant, Chery, known for its efforts toward sustainable development, has begun the countdown to the 2025 Chery Global User Summit, an event set to bring the industry and its users together. Central to the event, running from October 17–22, will be the Chery Brand Exhibition. By emphasizing AiMOGA Robotics, the exhibition will present human-machine collaboration as the key defining factor of a new, intelligent ecosystem perfectly integrated with future mobility and everyday life.

Chery Transforms into a Smart Ecosystem Technology Company
Moving past the traditional auto show format, the exhibition, under the theme “In Somewhere, For Somewhere, Be Someone,” will not only display selected ecosystem products for home, work, and outdoor settings but also spotlight AiMOGA Robotics, revealing Chery’s strategic evolution into a smart ecosystem technology company.
The exhibit will also bring to life the iCAUR co-creation philosophy of “One of a Kind.” Visitors will witness how iCAUR transforms into a canvas for personal expression, with custom examples ranging from cyberpunk modifications to elegant retro designs, demonstrating that future mobility is not only smart but also deeply personal.
The exhibition is divided into three main zones to show how ecosystem products enhance real-life scenarios:
- Comfortable Home Zone: Featuring smart charging stations to facilitate energy replenishment and collectible items like model cars and “blind boxes” that add emotional value.
- Business Travel Zone: Showcasing functional suitcases and travel mugs designed to boost travel efficiency and professionalism.
- Family Camping Zone: Offering a light, practical outdoor solution with roof racks, portable discharge guns, and child car seats.
Focus: Smart-Assisted Future, Globally Certified Technology
AiMOGA Robotics is set to be the exhibition’s undisputed technological focal point. Its humanoid robot, “Mornine,” has become the world’s first robot to achieve full CE certification, covering machine safety, radio equipment, and cybersecurity. This milestone, combined with previous recognition from China’s Ministry of Industry and Information Technology (MIIT) of AiMOGA as a pioneering “automaker + robot” model, provides a powerful and authoritative endorsement.
The summit area will be transformed into an interactive environment for human-machine collaboration experiences. AiMOGA robots will serve as intelligent guides, naturally interacting with attendees. A Robot Dog Competition will also be held, demonstrating how robots transition from the laboratory to large-scale commercial applications as “reliable intelligent assistants,” thanks to Chery‘s expertise in precision manufacturing and system integration to automotive standards.
The 2025 Chery Brand Exhibition is more than a showcase; it is a declaration of an intelligent future. With a comprehensive portfolio extending from practical ecosystem products to groundbreaking AiMOGA robotic technology, Chery is deepening its philosophy of “co-creation with users,” demonstrating a collective effort to build a new global ecosystem centered on human-machine collaboration.