As China’s leading automotive exporter, Chery is celebrating a major milestone with its customers in Turkey. In just two years, Chery has exceeded 100,000 vehicle sales, securing its position as the best-selling Chinese SUV brand in the Turkish market. Since launching three innovative SUV models in Turkey, the brand has witnessed overwhelming demand, underscoring the strong support and loyalty of Turkish drivers.
From day one, Chery has not only tailored its product lineup to meet the specific needs and preferences of local consumers but has also designed a high-standard service process that covers the entire customer journey—from pre-sales consultation to after-sales maintenance. Now, with this remarkable achievement, the brand is setting its sights on the next 100,000-unit milestone.
While Chery continues to achieve global success, its momentum in Turkey remains stronger than ever. Reaching over 100,000 sales in just two years, Chery has solidified its position as the top-selling Chinese SUV brand in the country. This milestone is more than just a sales figure; it is a testament to the trust and confidence of tens of thousands of Turkish families who have chosen Chery as their mobility partner.
Chery’s journey in Turkey has reached an exciting turning point, marked by its deep connection with local consumers. In a market known for its high vehicle adaptation standards, Chery developed a “demand foresight-product evolution” model to ensure continuous improvement.
The TIGGO series, designed with spacious interiors and advanced safety features, caters to the travel needs of large families. Meanwhile, the OMODA series appeals to younger drivers with an energetic lifestyle and smart mobility preferences. By prioritizing user-centric innovation, Chery remains committed to providing high-quality, intelligent, and high-performance vehicles tailored to the local market.
This “customer-first, region-focused” strategy is reshaping the automotive landscape, reinforcing Chery’s reputation as a trusted and innovative brand in Turkey.
Chery’s “customer-first” philosophy extends beyond vehicle sales, ensuring round-the-clock support through a comprehensive service network. The brand has implemented a fully integrated assistance system, offering:
50 authorized service centers
24/7 emergency roadside assistance
30-minute fast repair services
42 professional online support videos
Additionally, if a vehicle repair exceeds 24 hours and occurs outside the customer’s home city, Chery provides:
Free accommodation for one night (for the owner and one companion)
Travel cost reimbursement for repairs exceeding 48 hours
Car rental options for added convenience
These initiatives ensure a seamless and stress-free experience for Chery owners, minimizing disruptions caused by vehicle issues.
Beyond delivering exceptional products, Chery has focused on providing a high-standard ownership experience, ensuring customer satisfaction at every touchpoint. For Turkish consumers, Chery represents more than just an automobile—it symbolizes a reliable companion for a better life.
By prioritizing customer trust and continuous innovation, Chery has successfully crossed the 100,000 sales threshold. However, this milestone is not merely a number—it reflects genuine consumer confidence in the brand. Chery’s unwavering commitment to product quality, technological advancement, and strategic market positioning continues to enhance its competitive edge, paving the way for even greater achievements in Turkey’s automotive sector.
